This & That Blog

  1. Breaking Into A New Niche

    2024-08-26 23:03:32 UTC
    As a business owner or marketer, it’s easy to get comfortable targeting the same market repeatedly. You know your audience, understand their needs, and have built a strategy around what you believe works. But what happens when your current market focus isn’t delivering the desired results? Maybe the demand has…

  2. Unleashing your inner artist: a unique boudoir session with RENimagines

    2024-08-12 12:47:55 UTC
    As a creative spirit living in Toronto, you always seek ways to express your individuality. Whether capturing the perfect design for a client or experimenting with new art forms, your life is a canvas filled with colour and creativity. But how often do you turn that creative eye inward, celebrating…

  3. Marketing… years of observation

    2024-07-25 23:25:40 UTC
    In independent contracting for a parent company or a franchise model, there’s a common misconception that individual differentiation through unique branding and logos is the key to success. However, this approach can often lead to fragmented identities and diluted market presence. I’m here to advocate for a different strategy that…

  4. The Everyday Carry Essentials for Photographers: Pocket Knife, Multi-Tool, and Pocket Flashlight

    2024-07-16 09:17:25 UTC
    As a photographer based in Toronto, Canada, I've realized the importance of being prepared for any situation that might arise during a shoot. Over the years, I've adopted the habit of carrying a few essential everyday carry (EDC) items that have proven invaluable in my line of work. Among these…

  5. As Professionals, We Think Others Will Care About Specific Details But In Fact, Don’t Notice or Care as Much as We Do

    2024-07-03 16:35:52 UTC
    As professionals, we often find ourselves obsessing over minute details, convinced that every aspect of our work will be scrutinized by others. Yet, the reality is quite different. Most people don’t notice or care about the specifics that consume our attention. This article explores why this happens and how we…

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